Paris, 30 January 2023
Prisma Media, France's leading magazine publisher with over 20 brands, reaches almost 40 million French readers every month.
As part of a CSR initiative to reduce its carbon footprint, Prisma Media has decided to bring the printing of its Femme Actuelle, Télé Grandes Chaines, Télé 2 Semaines and Télé Loisirs titles back to France, where they will be printed at the Riccobono Imprimeurs Group's production centres.
These four titles were previously printed in Germany by the Bertelsmann Group, Prinovis & Mohn Media, which is organising a reduction in its production capacity. Also, the distance between the German production sites made it difficult to control deadlines.
In response to Prisma Média's request, the Riccobono Imprimeurs Group is offering a comprehensive solution for printing, binding and routing at the Lenglet Imprimeurs rotogravure site in Raillencourt-Sainte-Olle (59 Département du Nord), at the Hélio Print offset and rotogravure site in Mary-sur-Marne (77 Seine-et-Marne), at the Newsprint offset site in Lieusaint (77 Seine-et-Marne) and at the France Routage site in Bussy-Saint-Georges (77 Seine-et-Marne).
Prisma Média has also entrusted the binding activity to the Riccobono Imprimeurs Group at the HP Brochage site in Mary-sur-Marne and the France Routage site, and the mail-order activity to the France Routage and Proximy sites in Stains (93 Ile de France), which provides synergy and a high level of responsiveness.
Its proximity to the MLP distributor for number sales and its France Routage site for subscriber processing are also major assets.
The Riccobono Imprimeurs Group has invested in new production tools: 2 stitchers (Muller Martini Tempo) and an Easysert system on a Ferag Unidrum (insert-jet system) at HP Brochage, which has increased finishing capacity.
The weeklies Télé Loisirs and Femme Actuelle have print runs of 550,000 and 380,000 copies respectively, while the fortnightly Télé 2 Semaines and Télé Loisirs have print runs of 550,000 and 600,000 copies. The inside sections are printed using rotogravure printing by Hélio Print and Lenglet Imprimeurs, or offset printing by Newsprint. The covers of the four titles are offset printed at the Hélio Print site.
With these new print runs, the Riccobono Imprimeurs Group is confirming its growth and confidence in the rotogravure sector in France, and its strategy of expanding into
The Riccobono Group, a printer for five generations, is the French leader in newspaper printing, its traditional business. This now accounts for a third of its business, and the Group has diversified into magazine printing, binding, distribution and delivery.
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